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For wholesalers, distributors and manufacturers using Pegasus Opera, taking your business online is about more than simply creating a B2B ecommerce website. Your website needs to work alongside the systems you already rely on, keeping product information, pricing, stock and orders connected. When your B2B ecommerce website and existing business systems work together, you can reduce unnecessary administration while giving customers a more convenient way to place and manage their orders online.

This is where integrated B2B ecommerce can make a significant difference. By connecting your B2B ecommerce website directly with Pegasus Opera, you can create a more efficient sales process while giving customers the convenient online ordering experience they increasingly expect. GOb2b provides a B2B ecommerce platform with integration for Pegasus Opera 3 and Pegasus Opera 3 SE, allowing information to flow between your website and accounting system in both directions.

Why integrate B2B ecommerce with Pegasus Opera?

Many trade businesses already have established systems for managing customers, products, stock and sales orders. The challenge comes when the B2B ecommerce website operates separately from those systems, as information may need to be entered or updated in more than one place. This can create unnecessary administration, take time away from customer service and increase the risk of errors.

With GOb2b’s Pegasus Opera integration, orders placed through the website can be transferred directly into Sales Order Processing, while information from Pegasus Opera can be made available to customers through the B2B ecommerce site. This allows your B2B ecommerce website to work as part of your existing sales process rather than creating another system for your team to manage, helping to streamline the way orders and customer information are handled.

What information can be shared?

GOb2b’s Pegasus Opera integration creates a continuous flow of information between your B2B ecommerce website and Pegasus Opera 3. This means customers can access important information online while your team can continue using the systems they already rely on to manage the business.

Information that can be shared includes:

• Orders and sales order information

• Product information

• Stock availability and due in dates

• Pricing and customer specific discounts

• Customer account information

• Order history

• Promotions

Keeping this information connected helps ensure customers have access to up-to-date information while reducing the need for your team to manually update the B2B ecommerce website. Instead of maintaining information separately across different systems, your website can work alongside your existing Pegasus Opera setup.

Reduce manual order processing

One of the key benefits of integrating B2B ecommerce with Pegasus Opera is reducing the amount of manual work involved in processing online orders. When a customer places an order through GOb2b, the order is placed into Sales Order Processing and allocated within Pegasus Opera, removing the need for your team to manually re-enter the online order into your accounting system.

For businesses processing a high volume of trade orders, reducing repetitive data entry can save valuable time and help reduce the risk of mistakes. It also allows sales and customer service teams to spend less time processing routine orders and more time supporting customers, managing relationships and developing the business.

Give customers live stock visibility

Stock availability is particularly important for trade customers. When customers are ordering products in larger quantities or working to specific deadlines, they need to know whether the products they require are available before placing an order. Having to contact a sales team every time they need to check stock can slow down the ordering process for both the customer and the business.

GOb2b’s Pegasus Opera integration provides live stock levels and due in dates directly from the accounts system. Businesses can also choose how stock positions are displayed and allow backorders where appropriate. Providing this information through your B2B ecommerce website helps customers make more informed purchasing decisions and gives them greater control over when and how they place their orders.

Provide customer specific pricing online

Wholesale and distribution businesses rarely have a single price for every customer. Negotiated pricing, discounts and volume pricing can all form part of the B2B buying process, making accurate customer specific pricing an important part of an online ordering system.

GOb2b supports customer specific pricing and discounts, with pricing and discount information able to be updated from an integrated accounts system for logged in customers. This means customers can access the pricing that applies to their account when ordering online, while your team can continue to manage pricing through the systems they already use. Keeping pricing connected helps provide a more consistent experience and reduces the need for customers to contact your team to confirm the price of products before ordering.

Make repeat ordering easier

B2B customers often know exactly what they need and regularly purchase the same products. Making repeat orders straightforward can improve the customer experience while reducing the amount of time your team spends processing routine orders. Rather than contacting your sales team each time they need to reorder, customers can use the B2B ecommerce website to manage their purchases themselves.

GOb2b includes features designed around the way B2B customers buy, including quick ordering using stock codes, saved baskets and access to order history. Customers with integrated accounts can also repeat previous orders, adding the products and quantities directly to their current basket. For customers placing larger or regular orders, GOb2b also supports CSV uploads to the basket. Stock codes and quantities can be uploaded, priced and stock checked before being added to the basket, helping to make bulk ordering quicker and easier.

Give customers more control over their accounts

B2B ecommerce can also make it easier for customers to manage their accounts without having to contact your team for every enquiry. With GOb2b, trade customers can access their account information online, including order history and account balances. Where accounts system integration is in place, customer account information can be updated from the sales ledger, helping ensure the information displayed online reflects the details held within the accounting system.

Customers can also view outstanding invoices and, where the relevant functionality is enabled, make payments against them online. Giving customers access to this information through their B2B ecommerce account can make routine account management more convenient while helping your team reduce the number of administration tasks and enquiries they need to handle.

Why choose GOb2b’s B2B ecommerce platform for Pegasus Opera integration?

GOb2b is a B2B ecommerce platform built specifically for wholesalers, distributors and manufacturers. Its Pegasus Opera integration connects your B2B ecommerce website with Pegasus Opera 3 and Pegasus Opera 3 SE, creating a live flow of information between the two systems. This means your online ordering process can work alongside the systems already used to manage products, customers, stock and sales orders.

Alongside the integration, GOb2b provides B2B functionality including customer specific pricing, live stock availability, quick ordering, saved baskets, repeat ordering, account management and sales order processing. GOb2b has more than 20 years of experience working with trade customers, with dedicated account management, training and support available to help businesses get the most from their B2B ecommerce platform.

For businesses using Pegasus Opera, an integrated B2B ecommerce website can provide a more efficient way to manage online orders while giving trade customers greater control over how they buy. By connecting B2B ecommerce with the systems already running your business, you can reduce unnecessary administration and create a smoother ordering experience for both your customers and your team.

If you’re using Pegasus Opera and are looking to improve your online ordering process, get in touch with our team to find out how GOb2b’s integrated B2B ecommerce platform could support your business.